Set up supplier properties

A Supplier Property is a media platform your organization manages or represents in Tap. It can be a radio or TV station, podcast, digital display, digital video, digital audio, or out-of-home property. A complete property helps buyers find the right supply and helps each RFP reach a person who can act on it.

Before you begin

Open Inventory in the supplier workspace. Tap may already show properties assigned to your organization. If New platform appears, your workspace allows property creation. Creating a property also requires Edit inventory permission for the whole organization.

If you can view a property but cannot change it, ask an organization owner for Edit inventory on that property. View-only access does not let you change its listing, files, or private Memories.

Create or review the property

1. Open the property

   Select an existing property in Inventory. If you need a new one and the action is available, select New platform.

2. Confirm its identity

   Enter the public name, choose the media type, and add every market the property serves. Market coverage is a core matching signal, so use the actual service area rather than a nearby market.

3. Add buyer context

   Add a concise format and description. The format can name a genre, network affiliation, channel family, or package style. The description should tell a buyer what the property offers without relying on internal shorthand.

4. Add a recognizable logo

   Upload the property logo. Tap uses it across inventory, Avails, Orders, and buyer-facing property cards.

5. Save and resolve review

   Save the property. For a Tap-imported property marked Needs review, choose Keep listed when the information and ownership are correct, or Unlist when it should not receive new buyer requests.

What a useful profile includes

• A name a buyer or teammate will recognize.
• The correct media type.
• Every market the property actually serves.
• A specific format, such as the content genre or package style.
• A short description of the audience, programming, formats, or placements buyers can request.
• A current logo.

Use the Inventory status filters to find records marked Needs review, Hidden, Needs description, Needs format, or Needs market area. A property can be saved while details are incomplete, but those gaps reduce the context available to buyers and Tap AI.

Separate public files from private Memories

The property editor has two document areas with different visibility.

Public files are buyer-facing collateral. Add current media kits, one-sheets, specifications, and case studies that help a buyer evaluate the property. Classify each file correctly so it is easier to understand in the property record.

Memories are private sources for the supplier workspace. Add rate cards, Avails, decks, and other working material that should help Tap AI answer questions or prepare private drafts. Memories become searchable after indexing. They are not a substitute for public collateral, and uploading one does not send anything to a buyer.

Give the right teammates access

Open the property's Team section to review property-specific permissions. Depending on a person's job, you can grant actions such as Receive RFPs, Edit Avails, Submit Avails, Confirm Orders, Edit inventory, and Assign teammates.

Keep editing and submission authority separate when your team needs review. A person can prepare an Avail without having authority to send it. A person who can manage team permissions can change these assignments; everyone else sees a view-only matrix.

Route incoming RFPs

Open Routing to decide who receives matching RFPs. Routing rules evaluate in order and assign a matching request to teammates who have Receive RFPs for that scope. A rule can narrow by property or market, agency or client, brand, media type, and a written Smart condition.

Start with the fewest rules your team needs. If no rule matches, Tap uses the default receiver group: everyone with Receive RFPs for the applicable Supplier Property. If the default group is empty, grant that permission on the Team page before relying on routing.

Changing a routing rule affects future matches. It does not rewrite existing RFP assignments.

Use Tap AI without giving up control

You can ask Tap AI to list properties, find incomplete records, or prepare inventory changes. For example: “Show the properties missing a market or description.”

When Tap AI proposes a create, update, delete, or batch operation, Tap shows the exact inventory change for approval. Review the before and after values. The change runs only after a person approves it.

Final check

Before you consider a property ready, confirm that:

• its identity, media type, markets, format, and description are accurate;
• its buyer listing matches whether it should receive new demand;
• public files are current and safe for buyers to see;
• private operating sources are in Memories;
• at least one appropriate teammate can receive its RFPs;
• editing, submission, and Order authority match your team's review process.

Next, learn how to respond to an RFP.