For buyers
Plan print advertising
Request publication placements with clear editions, insertion dates, sizes, and costs.
1 min readUpdated
Something missing from this page? Email help@tap.co
For buyers
Request publication placements with clear editions, insertion dates, sizes, and costs.
1 min readUpdated
Something missing from this page? Email help@tap.co
Start with the readers you want to reach and the editions that matter to them. Give suppliers enough detail to recommend a publication, placement, or schedule.
Open the campaign, choose Add media, and select Print. Choose Public RFP to explore supplier options or Private RFP for one supplier. Add a response deadline and review any budget you intend to share.
If an inventory picker is available, select the listings you want quoted or leave it empty for recommendations. Follow public and private RFPs to review and submit the brief.
Confirm the publication and edition, insertion dates, ad dimensions, and position. Ask what circulation or readership figures describe and whether production costs are included. Check cancellation and material deadlines directly with the supplier before agreeing the placement.
Check the currency and pricing basis, and clarify missing terms in the supplier conversation. Supplier media prices exclude agency commission; allow for your client fee settings when preparing the recommendation.
These sourcing quotes do not currently become Tap Orders. Agree the next booking step with the supplier once you have chosen an offer.