Plan static out-of-home

Source static outdoor and place-based placements by location, format, flight, and production needs.

1 min readUpdated Oct 22, 2026

Something missing from this page? Email help@tap.co

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Plan static out-of-home

Source static outdoor and place-based placements by location, format, flight, and production needs.

1 min readUpdated Oct 22, 2026

Something missing from this page? Email help@tap.co

Define the brief

Static OOH includes non-digital out-of-home placements. Digital screens use the separate DOOH planning and direct-Order workflow.

Specify locations or coverage areas, audience context, dates, formats, and budget.
State any production, installation, artwork, illumination, or site-selection requirements.
Ask for exact locations, availability, measurement assumptions, proof of posting, and included or additional costs.

Request supplier pricing

Open the campaign, choose Add media, and select Static OOH. Choose Public RFP for discovery by eligible suppliers or Private RFP for one named supplier. Set the response deadline and review what the recipient can see, including any disclosed budget.

Choose eligible listings from one private supplier when available, or use a public sourcing request. For digital screens, follow direct DOOH Orders.

Save the draft, review the exact brief and recipients, and explicitly send. Drafting does not contact suppliers or reserve inventory.

Compare the response

Check the quoted medium, placement, geography, flight, currency, pricing basis, and included deliverables. Ask the supplier to clarify missing terms in the private response conversation. Mark reviewed acknowledges the exact revision; a replacement submission needs another review.

These Open RFP responses do not yet create Tap Orders. Agree the next commercial step with the supplier. See public and private RFPs for response, deadline, and closure rules.