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TV advertising

Your next TV campaign starts with AI.

Turn your brief into a clear TV plan. Explore markets, programming and budgets with AI, then compare station responses and choose what to buy.

TV

Or start from an example.

How it works

  1. 01

    Start with your audience

    Tell Tap your markets, dates and budget. AI helps shape the audience, dayparts and spot lengths around your objective.

  2. 02

    Ask stations for their options

    Review your request before sending it. Compare supplier responses by program, rate and projected audience.

  3. 03

    Choose your schedule

    Select the spots and weeks you want, then send an order for supplier confirmation. Keep creative and post-buy reporting with the campaign.

Start your plan

Common questions

Can I start without a finished TV brief?

Yes. Start with your business, the people you want to reach and where they live. Tap helps you work through budget, timing and programming choices before preparing a supplier request.

Are planning estimates the prices I will pay?

Planning estimates help you explore a budget. Suppliers provide the rates and audience projections in their responses, and you review the exact terms before sending an order.

Does AI commit my TV budget?

You decide when to send requests and orders. An order is confirmed only when the supplier confirms it. AI helps prepare and explain the campaign; it does not make that commitment for you.

Explore more media

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