For agencies
Win more business.With all media in one place.
Tap is the All Media Agent. Compare and book TV, video, audio and out-of-home with one AI agent, and pitch with real prices from every channel.
30 days free. No credit card required.
Win more business
Pitch the whole plan with real prices.
Pitches are won on ideas and on numbers a client can trust. Tap’s agent gets real supplier pricing across TV, video, audio and out-of-home while the pitch is still taking shape, so you present a complete, competitive plan that is ready to book.
- Send one brief to suppliers across every channel, instead of emailing reps one by one.
- Build proposals on quotes from the suppliers who will run the media.
- Show clients an all-media plan, not a single-channel quote.
- When you win, carry the same plan straight into booked campaigns.
Save valuable time
One agent instead of a platform per channel.
Most agencies juggle a different platform, login and spreadsheet for every medium. Tap puts every channel under one AI agent that requests, chases and compares offers for you, so nobody has to rebuild the picture from inboxes.
- See every request, response and revision across all media in one place.
- Negotiate rates, dates and media mix with supplier reps in the same conversation.
- Let Tap’s agent draft requests and sum up offers. Nothing is sent without your approval.
- Share the latest plan with your team instead of the latest spreadsheet.
Buy with confidence
Compare every channel side by side.
Better buying starts with the full picture. Tap lets your agency weigh real offers from TV, video, audio and out-of-home suppliers against each other, on price and terms, before any money is committed.
- Reach suppliers across TV, video, audio and out-of-home.
- Compare quotes from suppliers responding to your brief, not rate cards.
- Ask for better terms and review each version before you agree.
- Nothing is booked until you approve the order and the supplier confirms it.
How Tap works
From brief to booked campaign in four steps. You stay in control at every one.
- Step 1.
Share your brief
Tell Tap your markets, audience, dates and budget across every channel. The agent can draft the requests from your plan for you to review.
- Step 2.
Get real pricing
Suppliers across TV, video, audio and out-of-home respond with quotes. Tap lines them up so you can compare offers side by side.
- Step 3.
Negotiate the terms
Ask suppliers to revise the rate, dates or media mix. Every version stays in the same conversation.
- Step 4.
Book the campaign
Approve the plan and send the orders. Each is confirmed when the supplier confirms the terms.
Explore a media deal
Three offers. One brief.
120 drive-time spots · USD
| Supplier | Per spot | Total |
|---|---|---|
| Crestline MediaLowest | $180 | $21,600 |
| Northline Radio | $195 | $23,400 |
| Brightwater Audio | $205 | $24,600 |
A different spot mix could bring Crestline down further.
Questions agencies ask
What is an All Media Agent?
A single AI agent that can compare and book every major media channel in one place: TV and video, audio and podcasts, and out-of-home. Tap is an All Media Agent, so your agency doesn’t need a separate platform for each channel.
Is there a free trial?
Yes. Every agency can try Tap free for 30 days. No credit card is required to start.
Which media can I buy through Tap?
TV and video (broadcast TV, connected TV and streaming, online video), audio (radio, podcasts, streaming audio) and out-of-home (static and digital). TV, radio and digital out-of-home can be ordered directly in Tap. For other media, Tap’s agent requests and compares supplier quotes; these don’t reserve inventory or commit spend until you confirm with the supplier.
See the full media coverageWhere do the prices come from?
Quotes come from suppliers responding to your request. Planning estimates help shape a brief; they aren’t supplier commitments.
Can I negotiate the terms?
Yes. Ask the supplier to revise the rate, dates or media mix. You can review each version in the conversation.
Can Tap’s agent commit my budget?
No. Sending a request or an order requires your approval. An order is confirmed only when the supplier confirms the terms.
Can I use Tap with my own AI tools?
Yes. Tap connects to popular AI assistants, so your team can request and compare media pricing from the tools they already use.
See how to connect your AI toolsIs Tap for buyers or suppliers?
Both have their own workspace. Buyers send requests; suppliers respond with offers. Private drafts stay separate from what each side shares.