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Real media pricingConnect your AI to real prices across all media.Connect Tap to ChatGPTPlan media campaigns and compare supplier quotes in ChatGPT.
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GuideReal media pricingConnect Tap to ChatGPT
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Connect Tap to ChatGPT

Connection type: MCP

Plan your next media campaign in ChatGPT.

Tap connects ChatGPT to your campaigns, media inventory and real supplier quotes.

Connect Tap to ChatGPT See how to connect

ChatGPT

Compare the responses to my spring radio RFP and recommend a buy.

Used Tap

Here’s how the three responses compare for 120 drive-time spots.

Illustrative supplier responses for 120 drive-time radio spots
SupplierPer spotTotal
Crestline Media$180$21,600
Northline Radio$195$23,400
Brightwater Audio$205$24,600

I recommend Crestline Media. Nothing has been sent to suppliers. Should I save this recommendation to your campaign in Tap?

Ask anything

Tap compares three fictional supplier responses in ChatGPT.

Example conversation with fictional suppliers and illustrative prices.

What Tap adds to ChatGPT

Save your brief

Set the objective, audience, markets, dates and budget, then save the campaign in Tap. Your next conversation picks up from the same brief.

Request supplier quotes

Prepare public sourcing briefs across media, or private TV and radio RFPs for selected stations. Review the request before approving it for suppliers.

Compare responses

Compare current supplier responses by price, flight and projected delivery. Ask why an option fits, where the gaps are and what to negotiate next.

Tap connects you with real suppliers. Send pricing requests when you have a campaign you intend to buy. Supplier responses are not guaranteed, and planning estimates stay separate from quoted prices.

Explore real media pricing

How to connect Tap to ChatGPT

  1. 01

    Add Tap to ChatGPT

    Open Tap’s listing in ChatGPT and install it. You can also search for Tap in the Plugins directory, or Apps if that is what your account shows.

  2. 02

    Connect your Tap account

    Follow the connection prompts, sign in to Tap and review the requested access. Use the Tap workspace where you keep your campaigns.

  3. 03

    Start a chat with @Tap

    In a new conversation, type @ and select Tap. Describe your campaign, budget, audience, markets and dates, then ask Tap to help prepare your plan.

Open Tap in ChatGPT

New to Tap? Create a Tap account. For help with ChatGPT’s connection settings, read OpenAI’s plugin guide.

Media-planning prompts to try in ChatGPT

Select @Tap in a conversation, then adapt a prompt to your campaign.

Plan a campaign
Prepare an RFP
Compare quotes
Explore DOOH
ChatGPTExample chat

Turn a brief into a campaign

@Tap Help me plan a radio campaign in Chicago for a new store opening. My budget is $30,000 USD for four weeks in November. Ask me what else you need before creating the campaign.

Tap

Let’s build your Chicago radio brief. Here’s what we have so far:

Objective
New store opening
Market
Chicago
Budget
$30,000 USD
Flight
Four weeks in November

Who do you want to reach, and what is the store’s address and opening date? I’ll confirm the brief with you before creating the campaign.

Prepare a request for pricing

@Tap Prepare a public RFP for podcast advertising for my launch campaign. Use the budget, audience and dates in the campaign. Show me the brief and any missing details before publishing.

Tap

Let’s turn your launch campaign into a podcast brief for suppliers.

Bring from your campaign
Budget, audience and dates
Ask suppliers for
Rates, formats and projected delivery
Confirm with you
Creative, targeting and exclusions
Before publishing
Your review and approval

Which launch campaign should I use? I’ll show you the draft and highlight anything missing before you approve it for suppliers.

Compare supplier responses

@Tap Compare the current supplier responses for my radio campaign. Show rates, projected impressions, total cost including the Tap fee, and gaps against my goals. Recommend a buy and explain the trade-offs.

Tap

I’ll compare the actual supplier responses against your campaign goals.

Price
Quoted rates and total with the Tap fee
Delivery
Projected impressions and flight dates
Fit
Audience, markets and campaign goals
Trade-offs
Coverage gaps and terms to negotiate

Which radio campaign should I open? I’ll explain the recommendation and flag missing information before you decide what to buy.

Explore digital out-of-home

@Tap Find digital out-of-home screen options in Chicago for my launch campaign. Compare locations and planning estimates, and show the assumptions before saving a draft.

Tap

Let’s find digital out-of-home screens that fit your Chicago launch.

Locations
Screens near your target audience
Timing
Campaign dates and time of day
Planning estimates
Cost and projected impressions
Assumptions
Budget, targeting and availability

Which neighborhoods or locations matter most? I’ll keep estimates separate from confirmed prices and show you the plan before saving a draft.

Illustrative conversations. Your results depend on your campaign and the data available in Tap.

Plan in ChatGPT. Take the next buying step in Tap.

Keep the brief, requests and supplier responses in your Tap workspace. ChatGPT can help prepare unsent buys and track existing Orders. Open Tap to review and send supported Orders when you are ready.

The ChatGPT connection cannot place media Orders or make payments. You approve supplier requests and outbound messages before they are sent.

See Tap plans and fees

Questions about media planning in ChatGPT

What is the best way to plan media inside ChatGPT?

Start with a clear brief: your objective, audience, budget, markets and dates. Connect Tap so ChatGPT can work with your saved campaigns, media inventory and supplier responses. Ask it to identify missing requirements, prepare a pricing request and compare the quotes that come back. Review the brief before sending it and keep planning estimates separate from supplier offers.

How do I connect Tap to ChatGPT?

Open Tap’s listing in ChatGPT, install it and follow the prompts to connect your Tap account. Start a new conversation, type @ and select Tap, then describe your campaign. If Tap is unavailable in your workspace, check the access settings with your ChatGPT administrator.

Can ChatGPT get real media prices with Tap?

Tap lets you prepare and, with your approval, send or publish requests for supplier pricing. Once suppliers respond, ChatGPT can use Tap to compare their actual offers. Quotes depend on supplier participation, campaign requirements and availability. Catalog estimates and AI-generated budget suggestions are planning inputs, not confirmed supplier prices.

Which media can I plan with Tap in ChatGPT?

Tap supports public sourcing briefs across TV, radio, connected TV, cinema, podcasts, digital video, digital audio, display, print and static out-of-home. Private station RFPs support TV and radio. Digital out-of-home has a separate screen-planning and draft-buy workflow. The available next steps depend on the medium and buying method.

Can ChatGPT book media or spend my budget?

The Tap connection can prepare unsent buy drafts and help you track existing Orders. It cannot place media Orders, record external bookings or make payments. Open Tap to review and send supported Orders. Supplier requests and outbound messages also require your approval.

Do I need a Tap account, and what does it cost?

You need a Tap account and access to the ChatGPT connection. Tap’s current plans and media fees are listed on the pricing page. Your ChatGPT subscription is separate. Connecting Tap does not itself send a supplier request or place an Order.

Will my campaign still be available in Tap?

Yes. Campaigns and drafts you save through the connection belong to your Tap workspace. You can open them in Tap to continue planning, review supplier responses and take the next supported buying step. Ask ChatGPT to save the work to Tap; an unsaved conversation is not a saved campaign.

Is this for buying ads on ChatGPT?

This connection brings Tap’s media-planning and supplier-sourcing tools into your ChatGPT conversation. It helps you plan campaigns across media channels. It does not place advertisements on ChatGPT.

Connect Tap to ChatGPT

Plan your next campaign with Tap in ChatGPT.

Connect Tap to ChatGPTExplore Tap pricing
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