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Radio advertising

Plan your next radio campaign with AI.

Shape your radio brief with AI, compare station responses and build your schedule.

Radio

Or start from an example.

How it works

  1. 01

    Tell Tap who should listen

    Start with your market, audience and budget. AI helps you shape the station formats, dayparts and message length to explore.

  2. 02

    Compare station responses

    Review and send your request, then compare the rates and audience projections stations return for your campaign.

  3. 03

    Put your schedule together

    Choose your spots and weeks, then send an order for supplier confirmation.

Start your plan

Common questions

Can Tap help me choose radio stations?

Tap helps you explore stations and formats against your market, audience and objective. You review the recipients before sending a request, and stations provide their own rates and projected audiences.

How much should I budget for radio?

Start with what you can spend and the market you want to reach. Tap helps you explore the tradeoffs between timing, spot length and repetition. Planning estimates are a starting point; supplier responses provide the terms to review.

When is my radio order confirmed?

After you send an order, it awaits the supplier’s decision. It becomes confirmed only when the supplier confirms it. Preparing a plan or comparing responses does not commit your budget.

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