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Chris Edis
Founder and CEO
Tap demo studio
About
Chris Edis is the Founder and CEO of Tap, bringing more than 35 years of media sales, management and revenue growth experience across North America and Australasia. Having worked across nearly every media category, Chris developed a deep understanding of the challenges facing media buyers and sellers—from fragmented inventory and disconnected systems to the complexities of finding the right people, negotiating prices and getting business done. In 2021, he founded Tap to solve these challenges on a global scale, connecting media buyers, sellers and their systems through a single, AI-powered platform. Chris believes technology should strengthen human relationships, not replace them. His vision for Tap is to remove the friction from media trading, empower people to do more business together and create a simpler, smarter and more connected global media marketplace.
Organization
Tap demo studio
Media planning and campaign management across consumer, retail, travel, home and lifestyle brands.